Earning & Monetization
Ad Earning Calculator
Estimate your ad revenue from impressions and eCPM. Works for Monetag, AdSense, or any eCPM-based ad network — just enter your own rate.
Formula used
This is the standard eCPM earnings formula used across the ad monetization industry, including Monetag and AdSense. Your eCPM rate depends on your traffic's niche, geography, and quality — check your ad network's dashboard for your actual current rate rather than assuming a fixed number, since it fluctuates.
Frequently asked questions
What is eCPM?
eCPM stands for effective cost per mille — the amount a publisher earns per 1000 ad impressions. It's calculated as total revenue divided by total impressions, multiplied by 1000, and it combines all ad payment models into one comparable rate.
Does this work for AdSense too, not just Monetag?
Yes — the underlying math is identical for any eCPM or CPM-based network. Just enter your own known or estimated rate for whichever platform you're calculating.
Why does my actual earnings differ from this estimate?
This is an estimate based on a fixed eCPM. Real eCPM fluctuates daily based on traffic quality, geography, ad fill rate, and advertiser demand — treat this as a planning tool, not a guaranteed figure.